Ergatta makes sleek indoor water rowing machines that connect to gaming-inspired workouts that are calibrated to your fitness level and goals.
Founder Tom Aulet grew up immersed in sports. Tom loved the competition, the camaraderie, and the fact that he could get lost in it. Tom loved the fact that a simple, arbitrary set of rules could create an experience that was incredibly motivating and engaging. He also love the way sports made me physically feel afterwards – accomplished, healthy, satisfied. In adulthood, Tom struggled to find a fitness routine that he enjoyed and that fit into my life. He played sports or hiked mountains on the weekend, but he needed to break a sweat almost every day in order to feel good. When Tom looked at his everyday fitness options, they either hurt his knees, didn’t work for his schedule, or just bored him\. Somehow every workout option seemed to involve a class with an overly enthusiastic instructor. Classes just didn’t quite do it for Tom: He found himself rolling my eyes, the workouts weren’t tailored to him, and following along with an instructor just wasn’t engaging enough to pull him in. Tom's co-founders agreed: what they wanted wasn’t out there, so they were going to design something new. The Ergatta team built their product around three core ideas: Designed for the home first: As New Yorkers, they know not everyone has the space for a separate home gym. Their product needed to look at home in the living room. A smart, efficient workout: Like many busy people, they wanted a quick option for a full-body workout, which led them straight to rowing. A gaming-inspired content experience: The product's content needed to be highly interactive and engaging. Most importantly, they wanted to capture the magic of a competitive sport or game to make people actually want to do it. So they built Ergatta, and are thrilled to share it with you.
Ergatta is a water rower, which means it uses actual water rather than a wheel to create smooth resistance - Not only does it feel like you're actually rowing in water, but it sounds like it, too.